Technology and Real Estate
Twelve years ago when I started selling Daytona Beach real estate I never could have imagined the impact that technology has today on conducting my business. Email was in its infancy, Internet browsers were crude, communication was over dial-up connections and texting was non-existent.
Today, technology shapes the way I do my everyday business. Clients make first contact with me primarily through my website. Many call me directly and many others make inquiries through email. When I first started, listings were printed in big MLS books. Clients got their information through newspaper or magazine ads or by calling a real estate agent who would search through the book.
Today you can search in many places for homes and condos for sale. There are many aggregators who collect national data, but I’m partial to my own site where I provide complete listings for the area. You can search Daytona Beach condos and homes and gets lots of local information and expertise that isn’t available through national aggregators.
Recently, I’ve taken a new step. I’ve been texting for about a year now, but in the past few months it’s become another way of doing business. I communicate with my partner, David, and increasingly with clients using 160 characters or less text messages. Is texting effective? It is for many people and it’s been great with several clients. Texting is great when the question is clear and doesn’t need an immediate or complex response. Since my clients like it, I like it.
Who knows what we be doing 12 years from now and where technology will lead us. I can anticipate 3-D virtual tours of homes or some other tools that will make it seem like you’re there. With Google Maps and other tools, you can check out the neighborhood already. I don’t know what the technological future will be like, but I know I’ll be there with you. You can text me at 386-566-7503 or 3865667603 at txt.att.net (substitue @ for at).
It’s unfortunate that I need to show my text address as “at” instead of @. That’s the downside of technology. This is an attempt to prevent email spammers from “scraping” my text or email address from this post and sending hundreds or thousands of spam messages. I certainly don’t need spam coming to my cell phone. I guess it’s the price we pay for technology.
Related posts:
0 responses so far ↓
There are no comments yet...Kick things off by filling out the form below.
Leave a Comment